FORVIA Wins Hyundai-Kia Comfort Seating Deal

This project includes seating solutions for three Hyundai and KIA models, which are scheduled to go on sale in Europe and the United States starting in 2027. This is the first time FORVIA will be working with Hyundai-Kia to supply seating comfort solutions for vehicles that will be produced and sold outside the Korean market. Following a thorough evaluation of the performance of products currently on the market, Hyundai-Kia selected a compact four-way adjustable pneumatic lumbar support system, designed and manufactured by FORVIA.

Alongside this breakthrough, FORVIA has also extended its cooperation with Hyundai-Kia for the supply of seat frames and mechanisms. By doing so, FORVIA will bolster operations at its Yeongcheon plant.

"Our expertise in automotive comfort has enabled us to strengthen and expand our long-standing partnership with Hyundai-Kia. This fully embodies our ambition to develop our collaboration with Korean manufacturers across all the markets they serve and illustrates our ability to support many Asian automakers in their international expansion," said Stéphane Noël, Executive Vice President of FORVIA Seating.

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